Management experts Ken Blanchard and Spencer Johnson’s book The One Minute Manager(1982) has sold 13 million copies worldwide and been translated into 37 languages.

In less than 100 pages it tells the story of how a fictional manager motivates the people working for them. It sets out three techniques for an effective manager to use.

The first is one-minute goals. Blanchard and Johnson believe that almost all problems faced by organisations are caused by poor communication. Typically, new workers are shown around and introduced to colleagues, then taken to their work area and given some tasks. They may be given some cursory on-the-job training but rarely are they told what they are responsible for.


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