People who want to be successful in business should constantly be thinking of ways to get the edge over their rivals.

There are so many aspects of a business to consider, from investments to marketing, and some facets are simply overlooked. But it’s sometimes the small details that can make a massive difference. Something which all businesspeople should consider is how they make use of colour within the company. Colour can have a powerful psychological effect, and it can influence people to buy more or put trust in your product.

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